Week 9: Scaling & Sustaining Your Coaching Business

Objective:

• Develop a long-term strategy for business growth.
• Learn how to scale your coaching without burning out.
• Implement systems to generate consistent leads and revenue.

📌 Creating a Long-Term Growth Strategy

Key Topics:

✅ Setting Clear Business Goals – Short-Term vs. Long-Term Growth
✅ Avoiding the Feast-or-Famine Cycle – How to Build Sustainable Revenue Streams

✅ Choosing the Right Growth Model:

• One-on-One Coaching
• Group Coaching
• Membership Programs
• Digital Courses & Products

Action Steps & Exercises:

🔹 Define Your Growth Plan: Choose a strategy for scaling your coaching business.
🔹 Set a Revenue Goal: Outline a clear income target and the steps needed to reach it.
🔹 Identify Areas for Improvement: Assess what’s working and what needs to change in your business model.

📌  Automating & Systemising Your Business

Key Topics:

✅ Why Systems & Automation Are Key to Scaling Without Burnout
✅ Tools for Automating Lead Generation, Scheduling, & Client Onboarding
✅ Hiring a Virtual Assistant or Team – When & How to Delegate Tasks
✅ Setting Up Standard Operating Procedures (SOPs)

Action Steps & Exercises:

🔹 Choose One Business Task to Automate: (e.g., email follow-ups, social media, client onboarding).
🔹 Create a SOP for a Repetitive Task: Document a step-by-step process to streamline work.
🔹 Identify Tasks to Delegate: List out tasks that take too much of your time and consider outsourcing.

📌 Expanding Your Reach & Impact

Key Topics:

✅ Advanced Marketing Strategies for Scaling Your Coaching Business
✅ Leveraging Partnerships, Affiliates & Joint Ventures to Grow Faster
✅ Expanding Your Authority – Speaking, Guest Podcasting, & Writing a Book
✅ How to Attract High-Ticket Clients Consistently

Action Steps & Exercises:

🔹 Develop a Visibility Strategy: Choose one way to expand your audience (podcast, speaking, collaborations).
🔹 Identify Potential Partners: Make a list of influencers, business owners, or affiliates to connect with.
🔹 Test a High-Ticket Offer: If applicable, introduce a premium coaching package or VIP day.

📌 Maintaining Momentum & Avoiding Burnout

Key Topics:

✅ Balancing Business Growth with Personal Well-Being
✅ Recognising Burnout & Creating Boundaries in Your Coaching Practice
✅ Ongoing Learning & Development – Staying Ahead in the Coaching Industry
✅ Creating a Yearly Review & Planning Process

Action Steps & Exercises:

🔹 Self-Care Plan: Design a schedule balancing work, personal time, and relaxation.
🔹 Yearly Business Review: Outline key metrics to track your progress and adjust strategies.
🔹 Commit to Continuous Learning: Choose a book, course, or mentor to help you grow further.

🔹 Week 9 Wrap-Up & Graduation

✅ Key Takeaways Recap:

• Scaling requires smart systems, automation, and strategic growth.
• Expanding your visibility attracts more high-quality clients.
• Avoid burnout by maintaining a balance between work and personal life.

✅ Implementation Task for the Week:

• Finalise your long-term business strategy.
• Set up at least one automation or system to streamline your operations.

✅ Self-Reflection Questions:

1. What is my long-term vision for my coaching business?
2. What’s the first system I need to implement to scale effectively?
3. How can I grow my impact while maintaining balance in my life?

🔹 Additional Resources for Week 9 

📌 Business Scaling Checklist
📌 Automation Tools & Software Guide
📌 Yearly Business Review Template

🎉 Course Completion & Next Steps 🎉

• Congratulations on completing the course!
• Outline the next steps for ongoing support (e.g., mastermind groups, advanced coaching, or mentorship programs).
• Encourage participants to share wins and feedback.

This final week ensures business coaches have a roadmap for long-term success.